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Categories of Augmented Reality

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The implementation of augmented reality varies on the basis of its purpose and application. Depending on the application, the use devices such as sensors and cameras as well as concepts such as projection, reflection and processing are associated. These devices and concepts make the key components of any augmented reality application. Let us look at the different categories of augmented reality development . Sensor Based Augmented Reality The sensor based augmented reality uses the camera to scan or read visual markers such as QR codes and 2D codes. The sensors recognize the pattern of the markers to read the information stored in them. Camera Based Augmented Reality Applications that use augmented reality for navigation use the camera as well the GPS system of the device. Using such a technology, the user can drive or walk with the help of the mapped directions given by the app to explore a place. Projection Based Augmented Reality Projection and reflection b
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Advantages of Augmented Commerce

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Often times a customer starts shopping in one channel and ends up buying through another channel. In order to create a consumer experience that will be seamless through all mediums, an omnichannel retail approach is required. Augmented reality has already made its mark in improving the navigation methods through Augmented Reality Travel . Augmented reality can help bridge these gaps by bringing in a tangible presence to e-commerce and online shopping. For Retailers There is no doubt that augmented reality helps increase customer engagement. With AR, shoppers are spending much more time visualizing products and configuring them in real-time, eliminating their doubts about online purchases. One of the main issue that arises with online shopping is when customers buy a certain product and receive something that is different than what they had expected. This problem arises mainly because consumers don’t really have an efficient way to evaluate the products before makin
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